As apart of a re-energization campaign with local communities, Under Armour collaborated with Invisible North to create an experience that integrated the neighborhood of Sesame Street, Curry 9 product line, and Harlem's refurbished Rucker Park court.
Working with the Invisible North team, I assisted with the iterations and design-for-production of physical assets for the basketball court and center.
These assets included designs for the backboards, bleachers, fingers, and thunder sticks for the court; A-frames and step-and-repeats for the center.
In addition, I was also tasked with the design of a release form that notifies the public of ongoing filming in the area.